Joya Scarlata is the Director of Marketing at InterraIT, where she leads strategic marketing across key verticals like automotive and manufacturing. She oversees brand positioning, content, and demand generation, working closely with sales and leadership to drive measurable business growth.

With over a decade of experience, Joya is known for fusing creativity with data to modernize marketing operations and align them with company goals. She has played a key role in expanding InterraIT’s market visibility and supporting global client initiatives.

Joya is also a recognized thought leader in the intersection of AI and marketing. She was named one of the “101 Women in AI Marketing” and is a TEDx speaker and keynote presenter at global conferences, where she shares insights on AI adoption, and strategic leadership. She is passionate about helping organizations embrace AI in practical, ethical, and human-centered ways.